Scaling Up
Document Type
Oral Presentation
Start Date
16-5-2013
Abstract
Brooks Sports Incorporated has been growing at a steady rate for the last eleven years, with profits of 30 percent on average each year. This rapid growth has changed the nature of the business and has uncovered process deficiencies that can, and need, to be adjusted to further increase profits. Analyzing Brooks' supply chain and operations, by using key performance indicators to measure success, will determine what adjustments should be made to better organize operations in order to maximize and sustain profits while supporting solid growth.
Recommended Citation
Eaton, Lindsey; Douge, Rikayla; and Fletcher, Arlen, "Scaling Up" (2013). Symposium Of University Research and Creative Expression (SOURCE). 5.
https://digitalcommons.cwu.edu/source/2013/cwucenters/5
Additional Mentoring Department
Operations and Supply Chain Management
Scaling Up
Brooks Sports Incorporated has been growing at a steady rate for the last eleven years, with profits of 30 percent on average each year. This rapid growth has changed the nature of the business and has uncovered process deficiencies that can, and need, to be adjusted to further increase profits. Analyzing Brooks' supply chain and operations, by using key performance indicators to measure success, will determine what adjustments should be made to better organize operations in order to maximize and sustain profits while supporting solid growth.
Faculty Mentor(s)
Kun Liao