Rocky Brand Supply Chain Improvement

Presenter Information

Sochetra Iem
Nicole Logan
Rizwan Nazarali

Document Type

Oral Presentation

Start Date

16-5-2013

Abstract

Rocky Brand Inc. is a developer, designer, manufacturer, and marketer of boots, outdoor and work wear, and accessories. The company’s products range in styles from outdoor and western boots to work and military boots. The company has concerns with reference to their inventories due to their new computer system not updating their daily run of actual goods and logistical challenges. Due to delays in shipment from China and lack of approved logistics vendor(s) the company is facing stock outs. The idea is to analyze and research these challenges and provide the company with potential solutions that will benefit the company going forward.

Faculty Mentor(s)

Kun Liao

Additional Mentoring Department

Operations and Supply Chain Management

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May 16th, 8:00 AM

Rocky Brand Supply Chain Improvement

Rocky Brand Inc. is a developer, designer, manufacturer, and marketer of boots, outdoor and work wear, and accessories. The company’s products range in styles from outdoor and western boots to work and military boots. The company has concerns with reference to their inventories due to their new computer system not updating their daily run of actual goods and logistical challenges. Due to delays in shipment from China and lack of approved logistics vendor(s) the company is facing stock outs. The idea is to analyze and research these challenges and provide the company with potential solutions that will benefit the company going forward.