Document Type

Thesis

Date of Degree Completion

1968

Degree Name

Master of Education (MEd)

Department

Education

Committee Chair

William G. Gaskell

Second Committee Member

Dan A. Unruh

Third Committee Member

Lloyd M. Gabriel

Abstract

The purposes of this study were (1) to identify the school district officers who devoted full- or part-time duty to the promotion of public relations; (2) to identify the types of communication that they employed; and (3) to compare such factors as the previous position held by the public relations officer to the present position held by the public relations officer, the area of emphasis public relations program receives to the competency public relations officer feels in emphasized area, and the size of district student enrollment to the desire for the establishment of full- or part-time public relations positions.

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