Scaling Up

Document Type

Oral Presentation

Start Date

16-5-2013

Abstract

Brooks Sports Incorporated has been growing at a steady rate for the last eleven years, with profits of 30 percent on average each year. This rapid growth has changed the nature of the business and has uncovered process deficiencies that can, and need, to be adjusted to further increase profits. Analyzing Brooks' supply chain and operations, by using key performance indicators to measure success, will determine what adjustments should be made to better organize operations in order to maximize and sustain profits while supporting solid growth.

Faculty Mentor(s)

Kun Liao

Additional Mentoring Department

Operations and Supply Chain Management

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May 16th, 8:00 AM

Scaling Up

Brooks Sports Incorporated has been growing at a steady rate for the last eleven years, with profits of 30 percent on average each year. This rapid growth has changed the nature of the business and has uncovered process deficiencies that can, and need, to be adjusted to further increase profits. Analyzing Brooks' supply chain and operations, by using key performance indicators to measure success, will determine what adjustments should be made to better organize operations in order to maximize and sustain profits while supporting solid growth.